For over 60 years, the Ambassadors of Harmony has been defined by a sound that is powerful, precise, and profoundly moving. But as our organization has evolved—becoming a global champion for musical excellence, youth education, and community outreach—we realized that our visual identity needed to evolve with us.

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For the past year, we have been on a journey to create a brand that matches the excellence we put on stage every time the curtains open. We did not just want a new logo; we wanted an authentic expression of who we are and where we are going.

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This new identity is anchored in the foundation of our entire chapter, Harmony STL. It is designed to clearly reflect the four pillars that guide our every decision: 

Musical Excellence, Community Outreach, Youth Education, and Diversity.

 

While our look has changed, our heart remains the same. We are still the Ambassadors of Harmony—dedicated to changing lives through music.

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I invite you to explore the details below to see how our history and our future are woven into this design.